Job advertising
Consider which are the recruiting channels via which it is easiest to reach the professionals your company needs. Your job advertisement’s content is crucial to the success of the recruitment process.
The TE Services may look for a suitable candidate to fill your vacancy from its customer register, or you may publish your job advertisement in the Vacancies section of the TE Services website free of charge. In addition, the TE Services can provide you with information on subsidies you may be eligible to receive, such as a pay subsidy.
You should also consider whether you wish to advertise the vacancy via other free or paid recruitment services.
You should also advertise the vacancy on your company’s website and in social media channels. Note that the successful use of social media requires thorough planning and sometimes a monetary investment.
If you plan on publishing your job advertisement in a magazine, select the magazine in accordance with the desired target audience. If you wish to reach a specific occupational group, trade magazines are a viable option. If you wish to reach the residents of a specific area, choose a local newspaper.
The more accurately you describe the open position, the more likely it is for you to find the expertise you need. A detailed job advertisement also limits the number of applicants speeding up and facilitating the recruitment process.
Your job advertisement should include the occupational title, job description, educational requirements and application instructions among other things. In addition, provide your company’s contact details and information on the employment relationship’s duration, the salary and the location of the workplace.
When preparing a job advertisement, you should note that the Non-discrimination Act (1325/2014) requires equal treatment of applicants. You are not allowed to require attributes that are not essential for the performance of the job. Such attributes include age, gender, sexual orientation and family relations.
Job advertisements are also important for the image of your company. Ensure that the job advertisement’s content, style, word choices and illustration convey a message that fits the public image of your company.
If you need help with preparing a job advertisement, you may contact the TE Services, for example.